 |
 Many
companies in the surf industry have successfully
capitalized on the male surf image. However, the
women's industry is primarily served by men's companies
that have expanded into the women's market.
We
feel women surf and live as hard as men; however,
they do it with more grace and beauty. We envision
PrettySic as a company solely for women. Our goal
is to create a brand that captures and conveys their
lifestyle, with a long-term goal of keeping pace
with women’s evolution within the industry.
So
whether you are wearing one of our rashguards while
surfing the morningglass, our hats while laughing
with your friends, or our t-shirts for an evening
out, we just wanted to say |
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